As if loyal Cubs fans haven’t suffered enough, now the dark lord himself, private polo club member Tom Ricketts is launching the “best relationship with our fans of any professional sports team in the world.” In other words, he’s trying to line his pockets at your expense, Cubs fans! Want to watch the Cubs on tv? That’ll cost you. Want to meet a Cubs player? That will cost you. Want to watch the YouTube replay of Sandberg crushing an extra inning homer off of Bruce Sutter? Forget it. What is the motivation for one of sports most endearing teams to launch their own sports channel?